Better Roads Magazine

Better Roads Reader’s Guide to Literature, Website, Videos, and CD’s
for suppliers to the Government/Contractor Project Team

Announcing a new section in Better Roads magazine for suppliers to promote important sales and marketing tools

PDF Version of this Promo      Sample Magazine Layout PDF

Your company spends literally thousands of dollars each year for important sales and marketing tools and materials, such as product catalogs and specification sheets, product videos and CD’s, and company website.

In addition to the cost of producing sales and marketing tools, you need to find effective ways to put them in the hands of buyers so these tools can effectively support the sales efforts. After all, what’s the sense of producing costly sales support materials, if you can’t effectively distribute them? The same can be said for your website, and the importance of informing buyers where to find your company on the Internet.

Now there is a way to enhance the visibility of important sales and marketing tools, and your company’s website, through the Information Intersection, a new section in Better Roads magazine. For a relatively small cost, your company can extend the value of its sales tools—literature, videos, CD’s, and even books— as well as your website through a 1/6 page four-color ad.

Information Intersection runs periodically in Better Roads (February, May, September, December, see order form for insertion order/material deadlines). Supply your own camera ready or digital ads, or simply give us the copy (30 words or less) and a photo of the subject promotion, and we’ll create the ad for you (creative included in the price).

Reaching the government/contractor team of highway professionals has never been more important to suppliers selling to the highway/bridge construction and maintenance market. With nearly 39,000 subscribers in federal agencies, state and provincial DOT’s, counties, townships and municipalities, who are highway and bridge project owners, and the contractors and consulting firms who are pre-qualified or licensed to perform work on these projects, Better Roads is the perfect venue to send your important sales message.

Issues:  February, May, September, and December
Click Here for Sample Magazine Layout

Space unit/size: one-sixth (1/6) page vertical (2-1/4" x 4-1/8")

Rates (per contract year/non-commissionable):

Value added features:

FREE links to your website through www.BetterRoads.com website Buyers Guide and on our popular Manufacturer Links page.

Contact: Ingrid Moriarty
Ph. (847) 548-4269
Fax (847) 543-0343
ingrid@BetterRoads.com

Sample Magazine Layout:

Information Intersection
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